Are WordPress Websites A Good Investment? The Rewards Are Many.

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Are WordPress websites really that good or just all hype?

WordPress websites are good for all kinds of websites. From a personal blog to fully built out eCommerce and business websites. The versatility and flexibility of WordPress allows it to power everything on the web, from simple portfolio and freelance websites to brochure sites as well as multi-million dollar eCommerce stores.

WordPress has thousands of free and premium fully customizable themes, templates and plugins allowing you to design the any kind of website. Best of all, WordPress is open source and free!

In fact, WordPress is the most popular CMS website builder and platform on the planet, powering over 40% of all websites on the internet today!

Actually, one of its main selling points is that it allows users to create beautiful websites with having to know a lick of code!

So believe the hype! WordPress websites are that good!

Yes, but are WordPress websites a good investment?

As everyone seems to be looking for the ideal place to park their money nowadays. Very few seem to realize just how great investing in a WordPress website can be. 

In fact, WordPress websites are not only a good investment, but they can be life-changing.

In this post I’m going to go over why WordPress websites are such a good investment as well as answer some frequently asked questions regarding WordPress websites. 

I will also explain not only why WordPress is a far superior CMS or any social media platform to build your online empire on, but why they also offer a much better resale value.  

Hopefully, by the end of this post if you’re not convinced to go on and just buy a WordPress website for yourself, you’ll at least consider starting one scratch and building it up for yourself as well.

Is WordPress good for professional websites?

Although WordPress, for those who are vaguely familiar with it and are not into creating websites, think WordPress is simply a platform for bloggers. 

However, many big name corporations as well as countless profitable businesses, whether they are online based or offline-based, have a WordPress website as part of their overall marketing and business strategy. 

WordPress is more than just a place to create content that promotes your business. You can actually create an ecommerce store online to sell your products too. 

You can also invest in various forms of advertising to promote your business through your WordPress site. At the very least, all businesses nowadays need to have their own presence on the web. 

Why having a WordPress website is more professional than just having a social media page.

Unfortunately, many prefer to take the easy way out and simply create a Facebook or Instagram page for their business. 

They would prefer Facebook and/or Instagram to control their online presence rather than simply start a WordPress website for their business themselves. 

You see, if you have a business and simply settle for a Facebook page, then you are totally dependent on Facebook. 

Whereas if you had a WordPress website for your business, you have your own personal piece of the web to hang your shingle on, that Mark Zuckerberg or anyone else can’t take away from you online. 

Ironically, it’s much easier to actually set up a WordPress website for your business and become independent, than to set up a Facebook page and jump through all the hoops Facebook makes you jump through to keep it live, including the risk of getting banned for no reason, etc.

A closed platform CMS like Wix, Squarespace and Shopify also trap you within their ecosystem of hosting, themes, support, etc. as well. 

However, with WordPress you can choose your own hosting provider. 

Your theme, plugins etc. are all transferable from one host to another. You own your theme as well as the plugins that make it function. 

This is not the case with closed CMS platforms like Wix or Shopify. 

In fact, WordPress is the most popular CMS on the web today as it powers about 40% of all websites on the internet. 

If you haven’t considered a WordPress website for your business then you really need to take another look.

Is WordPress good to build any website with?

The beauty of WordPress is that it is so flexible that you could build a simple personal blog practically for free since there are thousands of free themes and plugins for you to make it happen. 

You can also create a huge website with all kinds of functions, ecommerce options etc. 

Or you can start out small and as your business and website traffic begins to grow you can expand your website, change hosting providers to give you better speed, do all kinds of customizations etc. 

Try that with a Facebook page or a Shopify site.

Why is WordPress the best platform for websites?

WordPress gets a lot of flack from those in “the biz”. They complain that its core programming language, PHP, is out of date. 

Many say that PHP is old, outdated, not modern and “hip” enough like Ruby, Liquid or Python. Or any number of programming languages named after reptiles, precious stones and “the elements”. 

The fact of the matter is that even though PHP is one of the oldest of the modern programming languages today.

WordPress has built one of the biggest libraries of code and functions for creating, running and growing websites in the world. 

Actually, WordPress has the largest coding resource library on the internet as far as CMS and programming languages are concerned. Sometimes to the point where they can seem overwhelming. 

However, that just proves how WordPress continues to evolve even with one of the oldest CMS’s on the internet today and will be for sometime. This alone is a testament to its durability.

WordPress continues to adapt and evolve. It’s a breathing living website creation ecosystem and the largest in the world. 

This is also one of the reasons why WordPress websites have some of the highest resale values of web properties on the internet today as well.

Is WordPress good for SEO?

WordPress is great for SEO. Why? WordPress websites are built with the ability to store metadata which are keywords, phrases etc. 

You can include these for each post or page on your WordPress website so that the search engines know to pull up your website whenever someone is searching for a topic or content that you have created related to their search query. 

In addition, WordPress also has various SEO plugins that you can add to emphasize and enhance SEO even more. 

Finally, WordPress theme creators create their themes with SEO as one of their highest priorities. 

Great SEO = Traffic. And Traffic = Money!

In the world of SEO, you can’t go wrong with WordPress.

How much should a WordPress website cost?

You can literally create a WordPress website for zero cost by starting a free WordPress blog on WordPress.com. 

However, realistically you can get some great deals on self hosting from a wide variety of web hosting providers. 

This way you can self-host your website and not have to depend on WordPress.com hosting for example. 

Then you can download a free WordPress theme as well as free plugins to get your website up and running in a matter of minutes or even an hour if you’re not experienced. 

You may then want to upgrade your theme to possibly the paid version of that theme.

Though, if you find that free themes and plugins don’t give you enough style options and functionality that you’re looking for, you may want to go for a premium theme and plugin the paid versions of the free plugins you have already installed in your WordPress dashboard.

Is there a website platform better than WordPress?

In my opinion and the opinion of probably 40% of all webmasters on the internet today, there is no better platform than WordPress. Numbers don’t lie.

Does WordPress have SEO tools?

As I‘ve mentioned above, WordPress themes are built with SEO in mind. 

In addition, WordPress does have various SEO tools that you can use right on your WordPress dashboard to enhance your website’s SEO even more. 

These tools come in the form of plugins that you can simply upload to your WordPress dashboard and activate them. 

Of course it’s always a good idea to read the instructions and documentation from the developers in order to best optimize the SEO tools you’ll be using.

Which is better for SEO Wix or WordPress?

I’m not going to lie, This post and for that matter this entire website is dedicated to WordPress. So I can’t exactly talk from an unbiased position. 

You can do SEO with Wix or any number of closed CMS platforms out there today. 

The thing is though, SEO is more than just keywords and metadata. Google has over 200 factors that it uses in their algorithms to rank websites. These also include page loading time etc. 

This is where you can become quite limited in your options with CMS closed platforms like Wix and Shopify since you are limited to only their hosting options. 

Whereas with WordPress you can simply migrate your site to another web host who offers more hosting and server options.

What are the disadvantages of Wix?

There are many disadvantages of Wix

However, the number one disadvantage of Wix is that it is a closed platform. 

This means that you are not only stuck with their themes, however good they may be, but most importantly you are stuck with their hosting and their fees. 

You are also stuck with their support, ugh!

So if there is any aspect of those factors that become an issue, you can’t simply move and change web hosts. Wix’s CMS is closed source and proprietary. 

Therefore, your website, its theme etc. only works on their platform, unlike WordPress where you can sell it and/or self-host it anywhere. 

This is also another major factor of why WordPress websites have much higher resale values than Wix websites.

Are WordPress websites a good investment, final thoughts.

Hopefully, you have come to understand just as I have a long time ago, that if you’re going to create a website for your business, for an interest or hobby or simply to blog about a topic that you’re interested in and you wish to monetize it with display advertising and affiliate ads for example, WordPress is the way to go. 

With WordPress you’re building an asset that you can not only start for practically nothing, but you can build it and get tens or even hundreds of thousands of dollars for it if you choose to sell it down the road, based on the traffic that your content has attracted. 

As we all know through social media, shifts in the traditional media landscape in general have evolved to become nothing more than attracting eyeballs and clicks on content. 

It’s one thing to earn revenue through your hard work and creating content. It’s quite another to be able to sell that asset that you have built to someone else to take over and reap the reports accordingly. 

It’s pretty hard to actually sell a Facebook page, a YouTube channel or even a closed source CMS rather than open source CMS like WordPress.

WordPress websites nowadays can fetch up to 40 times it’s monthly revenue. 

Think about that before choosing any other CMS or trusting your presence on the internet to a closed social platform like Facebook or closed CMS like Wix or Shopify.

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